Accentz Business - Scam or Is It A True Business Model

For a young jewelry company based out of Iowa in the US, Accentz chose to expand its marketing via the network marketing model, simply because of the product showcase value. With high quality designs and the use of fine semi-precious stones in its range of jewelry (which is constantly changing); the company can have no better manner to market its products than through network marketing. A person wearing jewelry will automatically attract attention. Friends and colleagues will automatically ask about the product and how to go about acquiring these. Even random people right off the street may be attracted too, and enquire about the jewelry. This is a fantastic opportunity for the wearer to describe the product and the fact that it’s simply a matter of directly ordering the product through the wearer.

Let’s look at this creative method of selling. Network marketing, is a method of marketing where the entire product promotion is carried out by customers of a product, who use the product and are therefore in a position to recommend the product to other people. This is but a natural process when thought about. People regularly go about recommending products and services that they’ve liked, to their friends and acquaintances. Companies promoting their products via network marketing choose to reward a customer of its product for the effort of promotion, instead of having to pay an advertising agency to develop creative and then pay various media to display and carry the promotion material.

Companies that market their products through network marketing rely very heavily on the value of their product and on the goodwill generated by customers who recommend others to purchase the product. Ultimately, other than the fact that each customer has an opportunity to heavily discount the purchase and use of a product; he or she would immediately benefit from gaining revenue on the side from residual income generated through network marketing promotion plans.

This also creates another advantage for a networking marketing company like Accentz. People in the natural course of their lives tend to attract and be friends with people of a similar nature. This creates a focus market for the product being sold. Where the product is attractive or beneficial to a particular person, it’s very likely that the person knows a number of other people who would like or benefit from the product themselves. This focus on the target consumer, ensures that any waste in the promotion process is completely done away with, resulting in a much faster growth of a marketing network.

On the other hand, companies marketing products through regular channels reach out to an audience that is extremely large. By doing this, they expect a certain percentage to be influenced by the product advertising and be drawn to making a purchase. There’s no other incentive to go buy the product other than the advertising. This creates a tremendous amount of waste in the product’s awareness campaign, since the marketing has to reach a massive audience so as to make enough sales to sustain the company. Companies like Accentz on the other hand find themselves selling directly to the people who are already interested.

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Jesse Miller
Top Earner In The Direct Sales and Network Marketing Industry

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